Agoda Business Analyst Interview Guide

Our candidates report that Agoda is looking for business analysts who can move comfortably between execution and judgment. The SQL portion is practical rather than theoretical: the emphasis is on whether you can work cleanly with larger datasets and use the core building blocks you’d actually reach for on the job, like CTEs, joins, and unions. But that’s only part of the picture. A recurring theme is that the company also wants to see how you think about the business, especially in a travel context, where the case work leans on Excel and PowerPoint and rewards candidates who can turn analysis into a clear recommendation.

What stands out most is the split between hands-on data fluency and fine-grained conceptual precision. Multiple candidates noted that the later conceptual assessment felt more microscopic than expected, with syntax questions that were unusually detailed. That tells us Agoda is not just screening for people who can get to an answer, but for people who are careful with the mechanics and can defend their reasoning when the questions get specific. In our view, the candidates who do best here are the ones who stay steady across formats: they can handle a straightforward SQL task, then switch into a more qualitative discussion without losing rigor.