Three candidates describe Wix's Product Manager interviews as a mix of background and product conversations, a wireframe home assignment, and repeated questions on KPIs. All three report no offer.
$135K
Avg. Base Comp
$170K
Avg. Total Comp
Not reported
Typical Rounds
Not reported
Process Length
Across three candidate reports, the Wix Product Manager interview keeps returning to one theme: how you define and defend KPIs. One candidate says metrics came up in nearly every conversation, including a request to pick a favorite product and explain how you would measure it. Another was asked to choose an app, name the KPIs that matter, and describe what they would do as the PM owning a feature they had suggested.
The other recurring element is a wireframe home assignment. Two candidates report two weeks to complete it, and one says it came with no supporting documents or detailed spec. One candidate says they were told the assignment was unpaid, and they waited about two weeks before an automated rejection. The other two describe a follow-up interview centered on the assignment, covering design choices, KPIs, alternatives they considered, and how they would validate the concept.
Stages differ by candidate. Reports mention an HR call, a conversation with a hiring manager or senior PM, and further interviews with another PM or product lead. Plan for a screen, product-thinking conversations, and an assignment review, and don't assume an exact sequence.
All three candidates report no offer. One was told they needed more depth in metric definitions and strategic thinking, and another received clear feedback on what they were lacking. To prepare, practice naming primary and secondary metrics for a specific feature and explaining why they fit. Also rehearse defending a wireframe without extra documentation, including the trade-offs you rejected.
Synthesized from 3 candidate reports by our editorial team.
Had an interview recently?
Share your experience. Unlock the full guide.
Real interview reports from people who went through the Wix.Com process.
Share your own interview experience to unlock all reports, or subscribe for full access.
Sourced from candidate reports and verified by our team.
Topics based on recent interview experiences.
Featured question at Wix.Com
What do you tell an interviewer when they ask you what your strengths and weaknesses are?
| Question | |
|---|---|
| Relational Migration | |
| Empty Neighborhoods | |
| 2nd Highest Salary | |
| Experiment Validity | |
| Button AB Test | |
| Rolling Bank Transactions | |
| Top Three Salaries | |
| Customer Orders | |
| Top 3 Users | |
| Comments Histogram | |
| Closest SAT Scores | |
| Manager Team Sizes | |
| Subscription Overlap | |
| Find the First Non-Repeating Character in a String | |
| Monthly Customer Report | |
| Upsell Transactions | |
| Download Facts | |
| First Touch Attribution | |
| Google Maps Improvement | |
| Hurdles In Data Projects | |
| Employee Salaries (ETL Error) | |
| Losing Users | |
| Size of Joins | |
| Random SQL Sample | |
| Compute Deviation | |
| Lowest Paid | |
| WAU vs Open Rates | |
| Average Quantity | |
| Cyclic Detection |
Synthesized from candidate reports. Individual experiences may vary.
Candidates report an initial HR call or opening conversation covering their background and what drew them to product management. Two of the three describe this stage explicitly. It is typically a fit check, so prepare a concise story of your product experience and motivation.
Candidates report being asked to pick a favorite app or product, describe a feature they would change, or walk through a product they led. KPIs came up repeatedly, including how success would be measured. The interviewer may be a hiring manager or a senior PM, so prepare structured product critiques with metrics.
Candidates report a take-home task to design wireframes. Two mention roughly two weeks to complete it, and one says there were no supporting documents. One candidate was told it was unpaid. Plan for a substantial time investment and keep notes on your assumptions, user problem, and rationale.
Two candidates describe a follow-up conversation focused on the assignment, including the KPIs for what they built, alternative solutions, and how they would validate the concept. Be ready to explain trade-offs and justify each metric, since that is where reported feedback on depth appears.
Some candidates report further interviews with a hiring manager, another PM, a product lead, or HR after the assignment. Candidates say questions kept circling back to favorite products and success metrics. Outcomes in all three reports were no offer, with feedback delivered in different ways.
