Interview Query

Licensing Valuation

Have you seen this question before?

Let’s say that you’re working at Netflix.

The company executives are working to renew a deal with another TV network that grants Netflix exclusive licensing to stream their hit TV series (think something like Friends or The Office). One of the executives wants to know how to approach this deal.

We know that the TV show has been on Netflix for a year already. 

How would you approach valuing the benefit of keeping this show on Netflix?

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