WHY Brands Inc. is a dynamic parent company that oversees Munchkin and Curio Home Goods, dedicated to the creation, incubation, and growth of next-generation consumer lifestyle brands. Founded in 1990, Munchkin has become a trailblazer in innovative solutions for children and caregivers, achieving billions in sales through major retail partners such as Target, Walmart, and Amazon, and extending its reach to over 50 countries worldwide. The company prides itself on its inventive design capabilities, holding over 350 patents, and has garnered recognition as one of America's Most Innovative Companies by Fortune Magazine. With a strong commitment to community investment and sustainability, WHY Brands actively promotes the well-being of children and environmental conservation. As the company embarks on an exciting phase of significant growth, it aims to broaden its portfolio and enhance customer-centered value, making it an inspiring place for individuals looking to make an impact in the consumer goods industry.