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Statistics & AB Testing

Statistics & AB Testing

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Introduction to Statistics and A/B Testing
Hypothesis Testing
A/B Testing & Experiment Design
Confidence Intervals
A/B Testing Common Scenarios
A/B Testing Tradeoffs
Statistics
Generalized Linear Models and Regression

Before and After Testing

Many times, due to constraints, we cannot run a standard A/B test when implementing a feature change. This is due to business timelines, engineering constraints, or technical challenges. However, we still need to analyze the effect of the feature change and come away with a general insight nonetheless.

This kind of testing and analysis is called a before-and-after test, where we

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