This course will discuss business health and business health metrics. Business health metrics are overarching core numbers to measure and watch that numerically explain how a business or organization is doing.

As companies are becoming more aware of how essential metrics affect a business’s day-to-day and long-term health, more responsibility has fallen onto the data scientists and data analysts to develop ways to communicate core business vitals on a regular basis.

Business Health Metrics on the Interview

Business health questions are common analytics questions that show up in data analyst, business intelligence, and business analyst interviews.

As we know, data analytics consists of two skills: finding insights in datasets and presenting them to key stakeholders.

At their core, business health metrics is a subsection of data analytics because it tests analysts’ abilities to understand business priorities when creating dashboards and reports.

An analyst that needs to be told or directed on what is important for a business to track leaves room on the table for misinterpretation down the line when actually doing the work of creating pipelines and generating dashboards.

Therefore, it’s an important skill set for companies to test in analytics so that you can translate business priorities into metrics that are easily understandable across an organization.

What you will learn

• How do we evaluate how well a business is doing at any given moment?
• How do we write SQL queries to create metrics and dashboards that showcase this information?
• How do we determine what metrics to track to prioritize the business’s main needs?

Pre-Requisites

• SQL knowledge will be useful for some questions that involve pulling data for business health metrics.
• A general understanding of how businesses function and grow.