Digital Marketing AnalystOur client is a well-established Internet Service Provider (ISP) company offering a range of connectivity solutions spanning from the residential to enterprise levels. They utilize a variety of innovative fiber and splicing technologies to remain on the cutting-edge of their industry. As the company continues to evolve in the rapidly changing ISP industry, they are seeking an experienced Digital Marketing Analyst. As the Digital Marketing Analyst, you will be an integral part of the Marketing team, supporting our efforts to drive demand and conversions, optimize campaigns, and measure results for our array of technology solutions, with a focus on Internet service. Reporting to the VP of Marketing, you will be responsible for data analysis, campaign performance tracking, and contributing insights that enhance our marketing strategies. This Role Offers:<ul><li>Competitive base salary package plus a large benefits package, including medical/dental/vision, performance bonuses, 401(K) match, and more. </li><li>The chance to be part of a newly developed marketing team, where your ideas are crucial and will play a pivotal role in promoting an innovative ISP. </li><li>Position in a forward-thinking company with significant growth plans, backed by substantial funding. </li><li>Ample opportunities for career advancement, with the potential to ascend for standout performers. </li><li>A flexible and supportive work environment, emphasizing work-life balance. </li></ul>Focus:<ul><li>Data Analysis: Analyze and interpret data to identify trends, opportunities, and areas for optimization within our demand generation initiatives. Provide data visualizations and summaries. </li><li>Data Management: Ensure data accuracy, cleanliness, and integrity to support marketing initiatives. </li><li>Performance Tracking: Utilize key performance indicators (KPIs) to measure the success of marketing campaigns, providing regular reports to the VP of Marketing. </li><li>Audience Insights: Contribute to the identification and profiling of target customer personas to enhance campaign targeting and personalization. </li><li>Market Research: Stay informed about market trends, consumer behavior, and competitive landscapes to provide insights for data-driven decision-making. </li><li>Campaign Optimization: Collaborate with internal marketing team and external resources/partners to optimize campaigns based on data analysis and insights. </li><li>Omnichannel Demand Generation: In collaboration with internal and external partners, develop and execute comprehensive demand generation strategies that increase awareness, demand, and conversions across a variety of marketing tactics, with a focus on digital. </li><li>A/B Testing: Assist in designing and conducting A/B tests to refine and improve marketing campaigns and strategies. </li><li>Budget Management: Collaborate on the demand generation budget, using key performance indicators (KPIs) to track campaign success and ensure a strong return on investment (ROI). </li></ul>Skill Set:<ul><li>Hold a Bachelor's degree in business, marketing, statistics, or a related field, or combined relevant work experience. </li><li>Proficiency in a variety of digital marketing channels, including SEO, PPC, social media, and programmatic. </li><li>3+ years of experience in data analysis, marketing analytics, or a related role. </li><li>Proficiency in data analysis tools and software, such as Power BI, Tableau, and Google Analytics. </li><li>Google AdWords and Google Analytics certifications preferred, but not required. </li><li>CRM and marketing automation experience a plus (Salesforce.com, Hubspot, Marketo, etc.) </li><li>Ability to work Eastern Standard Time standard business hours, and able to travel to corporate headquarters (Terre Haute, IN) for occasional in-person meetings as needed (up to 1-2 times per month). </li><li>Experience working in telecom is preferred. </li><li>Strong analytical skills and the ability to translate data into actionable insights. </li><li>Excellent communication and collaboration skills. </li></ul>About Blue Signal:Blue Signal is an award-winning, executive search firm specializing in telecommunications recruiting. Our telecommunications recruiters have a proven track record of placing top tier talent in the industry, with deep expertise in wireless, fiber, network infrastructure, etc. Learn more at bit.ly/46Gs4ySby Jobble

Acxiom is looking for an ambitious and motivated Digital Marketing Analyst II - AdTech Programmatic in Dallas, Texas to support the transformation of media capabilities for one of our largest clients. This role will assist in evaluating data and partners related to fine-tuning the tech stack, innovating tactics with a focus on single view of customer, and layering on quality metrics that both protect the brand and ensure quality approach to media buying. The team works in close partnership with a variety of teams across the brand teams and vendors: US and Global Digital, Analytics, Acquisitions, Brand, Advertising, Sponsorship, Entertainment and Product Management teams and Agency. **What You Will Do:** + Works alongside the agency and applicable partners to develop programmatic strategy and operations. + Supports the progress of the programmatic roadmap which includes innovative programmatic testing and watching the participation in relevant beta opportunities determined to contribute to positive business outcomes. + Documents the current programmatic buying structure and create a programmatic playbook. + Setups monthly vendor lunch and learn meetings to ensure knowledge of the latest tech roadmaps and product offerings. + Aids in the phased testing approach with the dynamic creative optimization partner and work to develop the DCO roadmap based on testing outcomes. + Analyzes data sets to advance supply path optimization projects and strategically work to structure: SSP setup, inventory buying methods, and inclusion list structure. + Project manages partners, active projects, meetings, manages agendas, timelines, and outcomes. + Works a hybrid schedule with the ability to commute to an office in-person 2-3 days a week, working from home remaining days. **What You Will Need:** + 1-5 years of Paid Digital Media experience within a Digital Agency, Publisher, or Advertising Technology Organization + Digital acumen for digital paid media ecosystem, partners across demand side to supply side, with a focus on programmatic buying. + Experience with Digital Advertising Demand Side Platforms and Data Management platforms (i.e., LiveRamp Safe Haven, DV360, Amazon, Yahoo!, Trade Desk, Oracle, Adobe Audience Manager, CDPs, LiveRamp Connect) + Extremely initiative-taking, highly organized, excellent diligence, with ability in managing multiple tasks, across various projects across multiple partners. + Strong verbal and written communication and presentation skills, with both internal colleagues and external clients + Technical literacy with ability to explain technical information and concepts to non-technical audiences. + Ability to work seamlessly cross-geography and multi-functionally within an organization to conduct goals. + Critical thinking ability, with experience working in a technical environment to solve business-related problems. + Adapts to change well, ability to supply multiple solutions. **What Will Set You Apart:** + Hands-on-keyboard programmatic buying in a DSP + Project management certifications + Strong analytical curiosity + Strong excel skills and capabilities + Experience with the financial services industry + Working knowledge of Supply Side Platforms and Identity partners + Knowledge of Acxiom products #GD17 **Primary Location City/State:** Homebased - Conway, Arkansas **Additional Locations (if applicable):** Acxiom is an affirmative action and equal opportunity employer (AA/EOE/W/M/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status. Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here (https:////www.acxiom.com/wp-content/uploads/2023/01/CCPA-CPRA-Notice-for-Employees-Eff-01012023.pdf) . Attention Colorado, California, Connecticut, Maryland, Nevada, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact recruit@acxiom.com .

There are 2 actors on a network, people and machines. Just as usernames and passwords are used by people to access machines, machine identities are used by machines to identify and access each other. Venafi is the inventor of the technology that manages and protects machine identities, the most important security initiative in our Global 5000 customers. We are Warriors! Venafi is looking for a Marketing Analyst who will report to the Sr Director of Enterprise Analytics and work closely with the Chief of Revenue Operations and Analytics to provide dashboarding and meaningful insights to sales and marketing leaders and the Executive Leadership Team as a whole. Are you passionate about making a positive impact and protecting the world from cybercriminals? Do you bring out the best of all those around you? If so, you may be a natural Venafi Warrior! How you'll be protecting the world: <ul> <li>Translating business questions into easily consumable analyses and visualizations via Tableau and Excel</li> <li>Providing data driven insights and recommendations for process improvements within sales and digital marketing to optimize the lead lifecycle and overall sales processes</li> <li>Managing customer segmentation and targeting for both marketing campaigns and sales team prioritization</li> <li>Outlining an accessible and reportable data structure across all go-to-market technologies along with the Sales Operations team such that the Enterprise Analytics team can quickly and easily develop insights from otherwise unstructured data</li> <li>Collaborating with marketers to create measurement plans and reporting for campaigns/initiatives</li> <li>Identifying website tagging and coding in support of business needs to implement and maintain integrity across sources of marketing data</li> <li>Assisting Marketing Operations to properly design digital analytics setup and implement analytics tracking (Google Analytics, Marketo, etc.)</li> <li>Working with marketing teams to develop A/B testing criteria and maintain a testing schedule to optimize campaigns</li> </ul> You are a great fit for this role if you: <ul> <li>Are an expert in the advanced capabilities of Excel and Tableau</li> <li>Are a data-driven individual with a strong business acumen and focus on analytical problem solving, data manipulation and data management skills</li> <li>Have the ability to tell a story and influence with data that is relatable and understandable by peers and executives alike</li> <li>Are creative and able to effectively visualize responses to complex business questions</li> <li>Are flexible and can adapt quickly when priorities change</li> <li>Are an incredibly organized master multitasker and know how to set goals, prioritize, and maintain focus when it comes to deadlines</li> <li>Have experienced the transformation from premise to cloud-based product selling and worked in both low volume high value go-to-market environments and high-volume frictionless go-to-market environments.</li> <li>Have fantastic interpersonal skills, are a great listener, and are willing to go the extra mile to ensure your internal customers' success</li> <li>Have an excellent technical understanding and can pick up new tools quickly</li> </ul> <ul> <li>Possess BS/BA or equivalent knowledge and experience</li> <li>Have 3+ years of marketing/sales operations/analytics experience</li> <li>Have experience with any/all of the following technologies and/or data sources: Aviso, salesforce CRM & CPQ, Outreach, Gong, Marketo, Lean Data, DiscoverOrg, LinkedIn Sales Navigator, Google Analytics, Drift, DemandBase</li> </ul> While you are busy protecting the world, we've got you covered! In addition to fostering a virtual first collaborative environment , Venafi offers a benefits package that is in the top 10%. Venafi pays 90% of the monthly premium for medical insurance and 100% of the monthly premium for dental, vision, life insurance, short and long-term disability, and accident insurance for both team members and their families. We offer an open time off policy and observe 12 holidays each year. We also offer a 401(k) with company matching, company HSA contribution, 2x salary employer-paid life insurance, parental leave, pet insurance, fertility, adoption and surrogacy benefits! More About Venafi: Venafi is the undisputed leader in Machine Identity Management. Why? Because we created the category and are light years ahead of anyone that would consider competing! Gartner has recognized Venafi as number one in our space and as it turns out, one is NOT the loneliest number! Venafi is the inventor of the technology that secures and protects machine identities. The Venafi platform provides visibility, intelligence, and automation for SSL/TLS, IoT, mobile, cloud native, Kubernetes, and SSH machine identity types. Many of the largest organizations in the world use Venafi. Billions of dollars have been spent protecting usernames and passwords and almost nothing managing machine identities-organizations are just now realizing that managing and protecting machine identities is as important as managing usernames and passwords. The bad guys know this and are using stolen or forged machine identities in their cyberattacks. In fact, Gartner says 50% of network attacks will use machine identities. Come help us protect the world! #LI-Remote #LI-HA The anticipated pay range for this position is $98,000 to $115,000. This is a general estimate for informational purposes only. The actual salary offered will be determined based on the candidate's relevant qualifications, experience, and skills. *Upon review of the candidates and based on the objective factors listed above, this position may be filled at a higher or lower tier.

Marketing Analyst Jobs in Indianapolis, IN

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Marketing Analyst Jobs in Indianapolis, IN

Digital Marketing Analyst Ii Adtech Programmatic Irvingdallas TexasApril 22, 2024

Digital Marketing AnalystApril 20, 2024

Digital Marketing AnalystApril 17, 2024

Digital Marketing Analyst Ii Adtech Programmatic Irvingdallas TexasApril 14, 2024

Marketing AnalystApril 7, 2024

Marketing AnalystApril 5, 2024