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Growth Marketing Analyst (Crypto)  San Jose, California, United States of America and 1 more
Job Description  Job Family  Business Operations
Time Type   The Company
PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy.
This role sits at the intersection of growth, and ecosystem partnerships, supporting both traditional and web3 business segments. The role requires considerable cross-functional collaboration as well as internal and external client & stakeholder engagement.
Meet our team  As a member of PayPal’s Blockchain, Crypto and Digital Currency (BCDC) team, you will help drive sales productivity through PYUSD adoption by executing growth and thought leadership initiatives, partner and community development activities, and sales enablement analytics.
Your way to impact   Support development and execution of growth initiatives to drive PYUSD awareness and adoption.
Support ecosystem growth through partner activations, co-marketing, and community initiatives.
Help identify scalable activation opportunities to maximize program reach and improve performance.
Track and measure activation program results, analyze data for insights, and support reporting to key business stakeholders.
Your day-to-day   In your day-to-day role you will
Create compelling content for social media, co-marketing campaigns, and thought leadership efforts that support rapid experimentation of channels, campaigns, creative, and incentives.
Work closely with partners to develop campaigns and sales enablement materials to support customer acquisition.
Work closely with third party agencies and partners to identify, coordinate, and execute event participation.
Track and analyze content, campaign performance, and event participation to identify and enhance opportunities for optimization and increased effectiveness.
Identify opportunities to develop and enhance partner and ecosystem community communications, engagement, and growth.
Support the team by developing and maintaining sales materials, content, and resources (i.e., pitch decks, sales collateral, webinars, case studies, training documents).
What do you need to bring   3-5 years of experience in growth, product marketing, co-marketing, digital marketing, or related field.
Have an inexhaustible desire to learn. You want to be a pro at the frontier of industry defining tech like digital currencies, NFTs, DAOs, and Web3.
A high degree of ideation and execution within a fast-paced organization.
A high level of energy, flexibility, perpetual enthusiasm to learn new skills and take on new responsibilities, and a demonstrated ability to thrive in a fast-paced and ambiguous environment.
Independent thinker that is comfortable dealing with ambiguity and meeting deadlines in a fast-moving environment.
Highly accountable, with ability to independently lead and coordinate complex projects across multiple subject areas.
Excellent verbal communication, presentation, collaboration and teamwork skills with demonstrated ability to gain trust, secure buy-in and influence change at all levels. Proficiency in Microsoft Office and Slack.
Experience working autonomously and comfort with ambiguity (preferred).
Experience creating content and materials for campaigns (preferred).
Experience in marketing data analysis and reporting (preferred).
Community management experience a plus (preferred).
Familiarity with web3 and crypto technologies a plus.
Additional Job Description   Subsidiary:  PayPal
Travel Percent:  0
PayPal is committed to fair and equitable compensation practices.
Actual Compensation is based on various factors including but not limited to work location, and relevant skills and experience.
The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit https://www.paypalbenefits.com.
The U.S. national annual pay range for this role is $43400 to $111980.
For the majority of employees, PayPal's balanced hybrid work model offers 3 days in the office for effective in-person collaboration and 2 days at your choice of either the PayPal office or your home workspace, ensuring that you equally have the benefits and conveniences of both locations.
Our Benefits  At PayPal, we’re committed to building an equitable and inclusive global economy. And we can’t do this without our most important asset—you. That’s why we offer benefits to help you thrive in every stage of life. We champion your financial, physical, and mental health by offering valuable benefits and resources to help you care for the whole you.
We have great benefits including a flexible work environment, employee shares options, health and life insurance and more. To learn more about our benefits please visit https://www.paypalbenefits.com.
Commitment to Diversity and Inclusion  PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state, or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at talentaccommodations@paypal.com.
Belonging at PayPal:  Our employees are central to advancing our mission, and we strive to create an environment where everyone can do their best work with a sense of purpose and belonging. Belonging at PayPal means creating a workplace with a sense of acceptance and security where all employees feel included and valued.

#J-18808-Ljbffr

The Company
PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy.
We operate a global, two-sided network at scale that connects hundreds of millions of merchants and consumers. We help merchants and consumers connect, transact, and complete payments, whether they are online or in person. PayPal is more than a connection to third-party payment networks. We provide proprietary payment solutions accepted by merchants that enable the completion of payments on our platform on behalf of our customers.
We offer our customers the flexibility to use their accounts to purchase and receive payments for goods and services, as well as the ability to transfer and withdraw funds. We enable consumers to exchange funds more safely with merchants using a variety of funding sources, which may include a bank account, a PayPal or Venmo account balance, PayPal and Venmo branded credit products, a credit card, a debit card, certain cryptocurrencies, or other stored value products such as gift cards, and eligible credit card rewards. Our PayPal, Venmo, and Xoom products also make it safer and simpler for friends and family to transfer funds to each other. We offer merchants an end-to-end payments solution that provides authorization and settlement capabilities, as well as instant access to funds and payouts. We also help merchants connect with their customers, process exchanges and returns, and manage risk. We enable consumers to engage in cross-border shopping and merchants to extend their global reach while reducing the complexity and friction involved in enabling cross-border trade.
Our beliefs are the foundation for how we conduct business every day. We live each day guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Together, our values ensure that we work together as one global team with our customers at the center of everything we do – and they push us to ensure we take care of ourselves, each other, and our communities.
Job Description Summary:
We are seeking an intelligent, motivated, and organized Growth Marketing Analyst to play a pivotal role in shaping the future of international cross-border payments. In this role, you will drive growth initiatives by collaborating with internal business development and marketing teams, as well as external strategic partners, to expand our footprint in key global markets.
Meet our team
The Xoom Growth & Sales Enablement Associate is a critical addition to support our expansion, optimize our marketing strategies, and enhance performance tracking. This role will play a direct role in increasing customer acquisition, strengthening partner relationships, and ensuring the success of our co-marketing efforts.
Job Description:
Your way to impact    Assist in the development and execution of partner activation strategies to drive awareness and usage of Xoom.
Help identify scalable activation opportunities to maximize program reach and improve performance.
Track and measure activation program results, analyze data for insights, and support reporting to key business stakeholders.
Your day-to-day
In your day-to-day role you will:
Manage and support social media campaigns to improve Xoom’s reach and engagement with potential customers.
Track and analyze campaign performance to identify opportunities for optimization and increased effectiveness.
Work closely with remittance partners to execute and enhance co-marketing campaigns that drive new customer acquisition.
Assist in shaping lifecycle strategy, focusing on activation, engagement, and churn reduction through targeted messaging and incentives.
Support the team by developing and maintaining sales materials, content, and resources (i.e. pitch decks, sales collateral, webinars, case studies, training documents).
Assist in managing the sales enablement communication process, ensuring clear objectives, activation opportunities, schedules, deliverables, and cost estimates.
Gather and implement feedback to continuously improve and iterate on the sales enablement strategy.
What do you need to bring
3-5 years of experience in growth, co-marketing, digital marketing, or related fields.
Remittances industry experience a plus.
Proficiency in Microsoft Office (especially PowerPoint) and Slack preferred.
Experience with Tableau required.
Proficient (B2: Upper-Intermediate) in both written and spoken  Spanish.
Strong analytical and problem-solving skills with the ability to manage multiple projects effectively.
Experience assisting with customer acquisition and digital campaign management.
High level of energy, flexibility, and eagerness to learn new skills in a fast-paced environment.
BSc/BA in  Marketing, Business Administration, Economics, Finance, International Business, Communications, or Data Analytics/Business Intelligence  is preferred.
Additional Job Description:
Subsidiary:  Xoom
Travel Percent:  0
PayPal is committed to fair and equitable compensation practices.
Actual Compensation is based on various factors including but not limited to work location, and relevant skills and experience.
The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit  PayPal Benefits .
The U.S. national annual pay range for this role is $43400 to $111980.
For the majority of employees, PayPal's balanced hybrid work model offers 3 days in the office for effective in-person collaboration and 2 days at your choice of either the PayPal office or your home workspace, ensuring that you equally have the benefits and conveniences of both locations.
Our Benefits:
At PayPal, we’re committed to building an equitable and inclusive global economy. And we can’t do this without our most important asset—you. That’s why we offer benefits to help you thrive in every stage of life. We champion your financial, physical, and mental health by offering valuable benefits and resources to help you care for the whole you.
We have great benefits including a flexible work environment, employee shares options, health and life insurance and more. To learn more about our benefits please visit  PayPal Benefits .
Who We Are:
Click Here  to learn more about our culture and community.
Commitment to Diversity and Inclusion
PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state, or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at  talentaccommodations@paypal.com .
Belonging at PayPal:
Our employees are central to advancing our mission, and we strive to create an environment where everyone can do their best work with a sense of purpose and belonging. Belonging at PayPal means creating a workplace with a sense of acceptance and security where all employees feel included and valued. We are proud to have a diverse workforce reflective of the merchants, consumers, and communities that we serve, and we continue to take tangible actions to cultivate inclusivity and belonging at PayPal.
Any general requests for consideration of your skills, please  Join our Talent Community .
We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates. Please don’t hesitate to apply.
Notice to Applicants and Employees who reside within New York City. Click  here  to view the notice.

#J-18808-Ljbffr

The CompanyPayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy. We operate a global, two-sided network at scale that connects hundreds of millions of merchants and consumers. We help merchants and consumers connect, transact, and complete payments, whether they are online or in person. PayPal is more than a connection to third-party payment networks. We provide proprietary payment solutions accepted by merchants that enable the completion of payments on our platform on behalf of our customers.We offer our customers the flexibility to use their accounts to purchase and receive payments for goods and services, as well as the ability to transfer and withdraw funds. We enable consumers to exchange funds more safely with merchants using a variety of funding sources, which may include a bank account, a PayPal or Venmo account balance, PayPal and Venmo branded credit products, a credit card, a debit card, certain cryptocurrencies, or other stored value products such as gift cards, and eligible credit card rewards. Our PayPal, Venmo, and Xoom products also make it safer and simpler for friends and family to transfer funds to each other. We offer merchants an end-to-end payments solution that provides authorization and settlement capabilities, as well as instant access to funds and payouts. We also help merchants connect with their customers, process exchanges and returns, and manage risk. We enable consumers to engage in cross-border shopping and merchants to extend their global reach while reducing the complexity and friction involved in enabling cross-border trade. Our beliefs are the foundation for how we conduct business every day. We live each day guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Together, our values ensure that we work together as one global team with our customers at the center of everything we do - and they push us to ensure we take care of ourselves, each other, and our communities.Job Description Summary:What you need to know about the role We are seeking an intelligent, motivated, and organized Growth Marketing Analyst to play a pivotal role in shaping the future of international cross-border payments. In this role, you will drive growth initiatives by collaborating with internal business development and marketing teams, as well as external strategic partners, to expand our footprint in key global markets.Meet our team The Xoom Growth & Sales Enablement Associate is a critical addition to support our expansion, optimize our marketing strategies, and enhance performance tracking. This role will play a direct role in increasing customer acquisition, strengthening partner relationships, and ensuring the success of our co-marketing efforts.Job Description:Your way to impactAssist in the development and execution of partner activation strategies to drive awareness and usage of Xoom.Help identify scalable activation opportunities to maximize program reach and improve performance. Track and measure activation program results, analyze data for insights, and support reporting to key business stakeholders.Your day-to-dayIn your day-to-day role you will Manage and support social media campaigns to improve Xoom's reach and engagement with potential customers. Track and analyze campaign performance to identify opportunities for optimization and increased effectiveness. Work closely with remittance partners to execute and enhance co-marketing campaigns that drive new customer acquisition. Assist in shaping lifecycle strategy, focusing on activation, engagement, and churn reduction through targeted messaging and incentives. Support the team by developing and maintaining sales materials, content, and resources (i.e. pitch decks, sales collateral, webinars, case studies, training documents). Assist in managing the sales enablement communication process, ensuring clear objectives, activation opportunities, schedules, deliverables, and cost estimates. Gather and implement feedback to continuously improve and iterate on the sales enablement strategy. What do you need to bring3-5 years of experience in growth, co-marketing, digital marketing, or related fields. Remittances industry experience a plus. Proficiency in Microsoft Office (especially PowerPoint) and Slack preferred. Experience with Tableau required. Proficient (B2: Upper-Intermediate) in both written and spoken Spanish.Strong analytical and problem-solving skills with the ability to manage multiple projects effectively. Experience assisting with customer acquisition and digital campaign management. High level of energy, flexibility, and eagerness to learn new skills in a fast-paced environment. BSc/BA in Marketing, Business Administration, Economics, Finance, International Business, Communications, or Data Analytics/Business Intelligence is preferred. Additional Job Description:Subsidiary:XoomTravel Percent:0PayPal is committed to fair and equitable compensation practices.Actual Compensation is based on various factors including but not limited to work location, and relevant skills and experience.The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit https://www.paypalbenefits.com.The U.S. national annual pay range for this role is$43400 to $111980For the majority of employees, PayPal's balanced hybrid work model offers 3 days in the office for effective in-person collaboration and 2 days at your choice of either the PayPal office or your home workspace, ensuring that you equally have the benefits and conveniences of both locations.Our Benefits:At PayPal, we're committed to building an equitable and inclusive global economy. And we can't do this without our most important asset-you. That's why we offer benefits to help you thrive in every stage of life. We champion your financial, physical, and mental health by offering valuable benefits and resources to help you care for the whole you.We have great benefits including a flexible work environment, employee shares options, health and life insurance and more. To learn more about our benefits please visit https://www.paypalbenefits.com.Who We Are:Click Here to learn more about our culture and community.Commitment to Diversity and Inclusion PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state, or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at talentaccommodations@paypal.com.Belonging at PayPal: Our employees are central to advancing our mission, and we strive to create an environment where everyone can do their best work with a sense of purpose and belonging. Belonging at PayPal means creating a workplace with a sense of acceptance and security where all employees feel included and valued. We are proud to have a diverse workforce reflective of the merchants, consumers, and communities that we serve, and we continue to take tangible actions to cultivate inclusivity and belonging at PayPal.Any general requests for consideration of your skills, please Join our Talent Community. We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates. Please don't hesitate to apply.Notice to Applicants and Employees who reside within New York City. Click here to view the notice.

THE TEAM YOU WILL BE JOINING: Dynamic and creative company located in Charlotte, NC and Headquartered in San Francisco Dedicated to making financial progress possible for everyone. National presence providing excellent service to over 60 million members Vibrant work environment with a culture founded on collaboration and good energy WHAT THEY OFFER YOU: Fun and optimistic atmosphere, combining all the perks of a tech company with a healthy work-life balance Tons of opportunities to take on responsibility and ownership and have a meaningful impact. You are encouraged to identify opportunities to scale the product, technology, and organization, and then launch them into action. WHAT YOU WILL DO Lead data analysis initiatives to assess channel performance, trajectory, and identify opportunities for improvement, delivering insights through dashboards and reporting. Build and optimize SQL queries to analyze campaign performance and support ad-hoc data requests. Develop benchmarks for email and push notification channels to measure effectiveness and identify areas for growth. Manage the development and maintenance of automated dashboards to track channel health, ensuring marketing leaders have up-to-date metrics on email and push performance. Act as the central hub between technical and marketing teams, collaborating on troubleshooting, campaign launches, and backend technical issues, ensuring a smooth workflow across all departments. BACKGROUND THAT FITS 3+ years of experience Must have strong proficiency in SQL to handle ad-hoc requests and build data sets Experience with email marketing KPIs, ensuring campaigns meet performance goals related to deliverability, engagement, and overall success Familiarity with Looker, Google Cloud Platform (BigQuery) and tools like GitHub Excellent communication, collaboration, and documentation skills, with the ability to work effectively across cross-functional teams #LI-CP1

What you need to know about the role We are seeking an intelligent, motivated, and organized Growth Marketing Analyst to play a pivotal role in shaping the future of international cross-border payments. In this role, you will drive growth initiatives Marketing, Analyst, Growth, Business Services, Business, Sales

Rithum is the world’s most trusted commerce network, accelerating how brands, suppliers, and retailers work together to deliver seamless e-commerce experiences. We provide an unmatched platform for brands and retailers, enabling them to accelerate growth, optimize operations across channels, scale product offerings and enhance margins.

Today, more than 40,000 companies trust Rithum to grow their business across hundreds of channels, representing over $50 billion in annual GMV. Using our commerce, marketing, and delivery solutions, our customers create optimized consumer shopping journeys from beginning to end.

Overview

As a Senior Growth Marketing Analyst, you are the driving force behind our strategic measurement plans and making pivotal recommendations, shaping the future of our campaigns and business outcomes. You demonstrate understanding of marketing pipelines and have a strong analytical and insightful mindset to construct hypotheses. This is a high-impact role that requires a unique blend of strategic thinking, experimentation, creativity, data-driven decision-making, reporting and collaboration with cross-functional teams.

Responsibilities

Develop a clear and disciplined reporting protocol to ensure that clients are acquired sustainably and profitably. This includes the whole spectrum of “growth health metrics” from forecast development to campaign analysis and optimization, ROI analysis, and first-/last/multi-touch attribution reporting by channel.
Own conversion rate optimization, exploring improvements across the full buying funnel.
Create dashboards/reports via Looker Studio/Salesforce to measure and report on marketing campaigns.
Connect spend and data pipelines from different ad sources like LinkedIn ads, Google ads and 6sense to one summarizing dashboard.
Create and own weekly/monthly/quarterly performance reporting.
Dive deep into the data to form high-conviction hypotheses for testing.
Identify the right mix of marketing channels, activities and programs to support the achievement of monthly and quarterly pipeline goals.
Measure all marketing output, including paid ad programs, events, sponsored content, etc. and ensure that all investments are delivering a desirable ROI.
Synthesize multiple data points to provide actionable insights that lead to iteration of forward-thinking campaigns that capture new audiences and re-engage existing ones.
Forecast, measure, analyze, and report trends on campaign performances.
Leverage insights to drive experiments and growth (website/landing page views, etc.).
Own analytics initiatives to measure the impact of all marketing activity.
Build digestible reports that prove results and surface new insights.

Qualifications

Minimum Qualifications

3+ years of experience in growth marketing or data analytics.
At least 3 years of experience using analytics tools to drive business insights using Excel, Google Analytics and SQL/R/Python.
At least 3 years of experience presenting data findings through visualizations like charts, graphs via Salesforce and BI data analysis tools.
Thorough understanding of lead lifecycle management and reporting in Salesforce-based environments.
Experience conducting in-depth analysis to uncover trends, patterns, and insights that guide marketing strategies and decision-making.
Experience with data extraction, manipulation, normalization, and transformation.
Ability to manage project ambiguity, complexity, and interdependencies in a resourceful, organized, and structured way.
Strong communication skills, written and verbal.

Preferred Qualifications

Bachelor’s degree in a related field or discipline
Additional experience with Looker Studio and Revsure a plus
Experience in B2B, Salesforce, Google Ads or Account-Based Marketing a plus.
Experience working in hyper-growth and scaled tech companies.
A self-starter who desires to discover trends and find actionable information.

Travel Required

Up to 10%

What It’s Like To Work At Rithum

When you join Rithum, you can expect to work with smart risk-takers, courageous collaborators, and curious minds.

As part of the Rithum team, you are valued, supported, and included. Guided by a transparent culture and accessible, approachable leadership, we offer career opportunities aligned to your ambitions and talents. To ensure work and life balance works for you, we also offer an array of resources to support you and your families, including comprehensive benefits and wellness plans.

At Rithum You Will

Partner with the leading brands and retailers.
Connect with passionate professionals who will help support your goals.
Participate in an inclusive, welcoming work atmosphere.
Achieve work-life balance through remote-first working conditions, generous time off, and wellness days.
Receive industry-competitive compensation and total rewards benefits.

Benefits

Medical, dental and vision benefits: Affordable health care plans and company HSA contributions, starting on Day 1
A 6% 401(k) match
Competitive time off package with 20 days of Paid Time Off, 9 Company-Paid holidays, 2 paid floating holidays, 7 paid sick days, 2 Wellness days, and 1 Paid Volunteer Day; at 3 years of service PTO increases to 22 days, and at 5 years it increases to 25 days
12 weeks primary caregiver leave & 4 weeks secondary caregiver leave
Accident, critical illness, and hospital indemnity insurance
Pet insurance
Legal assistance and identity theft insurance plans
Life insurance 2x salary
Access to the Calm app and the Employee Assistance Program
$65/month Remote work stipend for internet
Culture and team-building activities
Tuition assistance
Career development opportunities
Charitable contribution match up to $250 per year

Rithum is an equal opportunity employer. We celebrate diversity and are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other protected characteristic. All employment is decided on the basis of qualifications, merit, and business need.

We're committed to providing reasonable accommodations in accordance with the law for qualified applicants. If you require assistance during the interview process due to a medical condition or need support accessing our website or completing the application process, please reach out to us by completing the Accommodations Request Form. Your comfort and accessibility are important to us, and we're here to ensure a seamless experience as you explore opportunities with our team.
Seniority level   Mid-Senior level
Employment type   Full-time
Job function   Marketing and Sales
Industries
Software Development

#J-18808-Ljbffr

The Company
PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy.
We operate a global, two-sided network at scale that connects hundreds of millions of merchants and consumers. We help merchants and consumers connect, transact, and complete payments, whether they are online or in person. PayPal is more than a connection to third-party payment networks. We provide proprietary payment solutions accepted by merchants that enable the completion of payments on our platform on behalf of our customers.
We offer our customers the flexibility to use their accounts to purchase and receive payments for goods and services, as well as the ability to transfer and withdraw funds. We enable consumers to exchange funds more safely with merchants using a variety of funding sources, which may include a bank account, a PayPal or Venmo account balance, PayPal and Venmo branded credit products, a credit card, a debit card, certain cryptocurrencies, or other stored value products such as gift cards, and eligible credit card rewards. Our PayPal, Venmo, and Xoom products also make it safer and simpler for friends and family to transfer funds to each other. We offer merchants an end-to-end payments solution that provides authorization and settlement capabilities, as well as instant access to funds and payouts. We also help merchants connect with their customers, process exchanges and returns, and manage risk. We enable consumers to engage in cross-border shopping and merchants to extend their global reach while reducing the complexity and friction involved in enabling cross-border trade.
Our beliefs are the foundation for how we conduct business every day. We live each day guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Together, our values ensure that we work together as one global team with our customers at the center of everything we do – and they push us to ensure we take care of ourselves, each other, and our communities.
Job Description Summary:
We are seeking an intelligent, motivated, and organized Growth Marketing Analyst to play a pivotal role in shaping the future of international cross-border payments. In this role, you will drive growth initiatives by collaborating with internal business development and marketing teams, as well as external strategic partners, to expand our footprint in key global markets.
Meet our team
The Xoom Growth & Sales Enablement Associate is a critical addition to support our expansion, optimize our marketing strategies, and enhance performance tracking. This role will play a direct role in increasing customer acquisition, strengthening partner relationships, and ensuring the success of our co-marketing efforts.
Job Description:
Your way to impact Assist in the development and execution of partner activation strategies to drive awareness and usage of Xoom.
Help identify scalable activation opportunities to maximize program reach and improve performance.
Track and measure activation program results, analyze data for insights, and support reporting to key business stakeholders.
Your day-to-day
Manage and support social media campaigns to improve Xoom’s reach and engagement with potential customers.
Track and analyze campaign performance to identify opportunities for optimization and increased effectiveness.
Work closely with remittance partners to execute and enhance co-marketing campaigns that drive new customer acquisition.
Assist in shaping lifecycle strategy, focusing on activation, engagement, and churn reduction through targeted messaging and incentives.
Support the team by developing and maintaining sales materials, content, and resources (i.e. pitch decks, sales collateral, webinars, case studies, training documents).
Assist in managing the sales enablement communication process, ensuring clear objectives, activation opportunities, schedules, deliverables, and cost estimates.
Gather and implement feedback to continuously improve and iterate on the sales enablement strategy.
What do you need to bring
3-5 years of experience in growth, co-marketing, digital marketing, or related fields.
Remittances industry experience a plus.
Proficiency in Microsoft Office (especially PowerPoint) and Slack preferred.
Experience with Tableau required.
Proficient (B2: Upper-Intermediate) in both written and spoken Spanish.
Strong analytical and problem-solving skills with the ability to manage multiple projects effectively.
Experience assisting with customer acquisition and digital campaign management.
High level of energy, flexibility, and eagerness to learn new skills in a fast-paced environment.
BSc/BA in Marketing, Business Administration, Economics, Finance, International Business, Communications, or Data Analytics/Business Intelligence is preferred.
Additional Job Description:
Subsidiary: Xoom
Travel Percent: 0
PayPal is committed to fair and equitable compensation practices. Actual Compensation is based on various factors including but not limited to work location, and relevant skills and experience. The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit https://www.paypalbenefits.com .
The U.S. national annual pay range for this role is $43400 to $111980.
For the majority of employees, PayPal's balanced hybrid work model offers 3 days in the office for effective in-person collaboration and 2 days at your choice of either the PayPal office or your home workspace, ensuring that you equally have the benefits and conveniences of both locations.
Our Benefits:
At PayPal, we’re committed to building an equitable and inclusive global economy. And we can’t do this without our most important asset—you. That’s why we offer benefits to help you thrive in every stage of life. We champion your financial, physical, and mental health by offering valuable benefits and resources to help you care for the whole you.
We have great benefits including a flexible work environment, employee shares options, health and life insurance and more. To learn more about our benefits please visit https://www.paypalbenefits.com .
Who We Are:
Click Here to learn more about our culture and community.
Commitment to Diversity and Inclusion
PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state, or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at talentaccommodations@paypal.com .
Belonging at PayPal:
Our employees are central to advancing our mission, and we strive to create an environment where everyone can do their best work with a sense of purpose and belonging. Belonging at PayPal means creating a workplace with a sense of acceptance and security where all employees feel included and valued. We are proud to have a diverse workforce reflective of the merchants, consumers, and communities that we serve, and we continue to take tangible actions to cultivate inclusivity and belonging at PayPal.
Any general requests for consideration of your skills, please Join our Talent Community .
We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates. Please don’t hesitate to apply.
Notice to Applicants and Employees who reside within New York City. Click here to view the notice. #J-18808-Ljbffr

The Company
PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy.
We operate a global, two-sided network at scale that connects hundreds of millions of merchants and consumers. We help merchants and consumers connect, transact, and complete payments, whether they are online or in person. PayPal is more than a connection to third-party payment networks. We provide proprietary payment solutions accepted by merchants that enable the completion of payments on our platform on behalf of our customers.
We offer our customers the flexibility to use their accounts to purchase and receive payments for goods and services, as well as the ability to transfer and withdraw funds. We enable consumers to exchange funds more safely with merchants using a variety of funding sources, which may include a bank account, a PayPal or Venmo account balance, PayPal and Venmo branded credit products, a credit card, a debit card, certain cryptocurrencies, or other stored value products such as gift cards, and eligible credit card rewards. Our PayPal, Venmo, and Xoom products also make it safer and simpler for friends and family to transfer funds to each other. We offer merchants an end-to-end payments solution that provides authorization and settlement capabilities, as well as instant access to funds and payouts. We also help merchants connect with their customers, process exchanges and returns, and manage risk. We enable consumers to engage in cross-border shopping and merchants to extend their global reach while reducing the complexity and friction involved in enabling cross-border trade.
Our beliefs are the foundation for how we conduct business every day. We live each day guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Together, our values ensure that we work together as one global team with our customers at the center of everything we do – and they push us to ensure we take care of ourselves, each other, and our communities.
Job Description Summary:
We are seeking an intelligent, motivated, and organized Growth Marketing Analyst to play a pivotal role in shaping the future of international cross-border payments. In this role, you will drive growth initiatives by collaborating with internal business development and marketing teams, as well as external strategic partners, to expand our footprint in key global markets.
Meet our team
The Xoom Growth & Sales Enablement Associate is a critical addition to support our expansion, optimize our marketing strategies, and enhance performance tracking. This role will play a direct role in increasing customer acquisition, strengthening partner relationships, and ensuring the success of our co-marketing efforts.
Job Description:
Your way to impact     Assist in the development and execution of partner activation strategies to drive awareness and usage of Xoom.
Help identify scalable activation opportunities to maximize program reach and improve performance.
Track and measure activation program results, analyze data for insights, and support reporting to key business stakeholders.
Your day-to-day
Manage and support social media campaigns to improve Xoom’s reach and engagement with potential customers.
Track and analyze campaign performance to identify opportunities for optimization and increased effectiveness.
Work closely with remittance partners to execute and enhance co-marketing campaigns that drive new customer acquisition.
Assist in shaping lifecycle strategy, focusing on activation, engagement, and churn reduction through targeted messaging and incentives.
Support the team by developing and maintaining sales materials, content, and resources (i.e. pitch decks, sales collateral, webinars, case studies, training documents).
Assist in managing the sales enablement communication process, ensuring clear objectives, activation opportunities, schedules, deliverables, and cost estimates.
Gather and implement feedback to continuously improve and iterate on the sales enablement strategy.
What do you need to bring
3-5 years of experience in growth, co-marketing, digital marketing, or related fields.
Remittances industry experience a plus.
Proficiency in Microsoft Office (especially PowerPoint) and Slack preferred.
Experience with Tableau required.
Proficient (B2: Upper-Intermediate) in both written and spoken  Spanish.
Strong analytical and problem-solving skills with the ability to manage multiple projects effectively.
Experience assisting with customer acquisition and digital campaign management.
High level of energy, flexibility, and eagerness to learn new skills in a fast-paced environment.
BSc/BA in  Marketing, Business Administration, Economics, Finance, International Business, Communications, or Data Analytics/Business Intelligence  is preferred.
Additional Job Description:
Subsidiary:  Xoom
Travel Percent:  0
PayPal is committed to fair and equitable compensation practices. Actual Compensation is based on various factors including but not limited to work location, and relevant skills and experience. The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit  https://www.paypalbenefits.com .
The U.S. national annual pay range for this role is $43400 to $111980.
For the majority of employees, PayPal's balanced hybrid work model offers 3 days in the office for effective in-person collaboration and 2 days at your choice of either the PayPal office or your home workspace, ensuring that you equally have the benefits and conveniences of both locations.
Our Benefits:
At PayPal, we’re committed to building an equitable and inclusive global economy. And we can’t do this without our most important asset—you. That’s why we offer benefits to help you thrive in every stage of life. We champion your financial, physical, and mental health by offering valuable benefits and resources to help you care for the whole you.
We have great benefits including a flexible work environment, employee shares options, health and life insurance and more. To learn more about our benefits please visit  https://www.paypalbenefits.com .
Who We Are:
Click Here  to learn more about our culture and community.
Commitment to Diversity and Inclusion
PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state, or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at  talentaccommodations@paypal.com .
Belonging at PayPal:
Our employees are central to advancing our mission, and we strive to create an environment where everyone can do their best work with a sense of purpose and belonging. Belonging at PayPal means creating a workplace with a sense of acceptance and security where all employees feel included and valued. We are proud to have a diverse workforce reflective of the merchants, consumers, and communities that we serve, and we continue to take tangible actions to cultivate inclusivity and belonging at PayPal.
Any general requests for consideration of your skills, please  Join our Talent Community .
We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates. Please don’t hesitate to apply.
Notice to Applicants and Employees who reside within New York City. Click   here   to view the notice.

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Rithum is the world’s most trusted commerce network, accelerating how brands, suppliers, and retailers work together to deliver seamless e-commerce experiences. We provide an unmatched platform for brands and retailers, enabling them to accelerate growth, optimize operations across channels, scale product offerings and enhance margins. Today, more than 40,000 companies trust Rithum to grow their business across hundreds of channels, representing over $50 billion in annual GMV. Using our commerce, marketing, and delivery solutions, our customers create optimized consumer shopping journeys from beginning to end. Overview As a Senior Growth Marketing Analyst, you are the driving force behind our strategic measurement plans and making pivotal recommendations, shaping the future of our campaigns and business outcomes. You demonstrate understanding of marketing pipelines and have a strong analytical and insightful mindset to construct hypotheses. This is a high-impact role that requires a unique blend of strategic thinking, experimentation, creativity, data-driven decision-making, reporting and collaboration with cross-functional teams. Responsibilities Develop a clear and disciplined reporting protocol to ensure that clients are acquired sustainably and profitably. This includes the whole spectrum of “growth health metrics” from forecast development to campaign analysis and optimization, ROI analysis, and first-/last/multi-touch attribution reporting by channel.
Own conversion rate optimization, exploring improvements across the full buying funnel.
Create dashboards/reports via Looker Studio/Salesforce to measure and report on marketing campaigns.
Connect spend and data pipelines from different ad sources like LinkedIn ads, Google ads and 6sense to one summarizing dashboard.
Create and own weekly/monthly/quarterly performance reporting.
Dive deep into the data to form high-conviction hypotheses for testing.
Identify the right mix of marketing channels, activities and programs to support the achievement of monthly and quarterly pipeline goals.
Measure all marketing output, including paid ad programs, events, sponsored content, etc. and ensure that all investments are delivering a desirable ROI.
Synthesize multiple data points to provide actionable insights that lead to iteration of forward-thinking campaigns that capture new audiences and re-engage existing ones.
Forecast, measure, analyze, and report trends on campaign performances.
Leverage insights to drive experiments and growth (website/landing page views, etc.).
Own analytics initiatives to measure the impact of all marketing activity.
Build digestible reports that prove results and surface new insights. Qualifications Minimum Qualifications 3+ years of experience in growth marketing or data analytics.
At least 3 years of experience using analytics tools to drive business insights using Excel, Google Analytics and SQL/R/Python.
At least 3 years of experience presenting data findings through visualizations like charts, graphs via Salesforce and BI data analysis tools.
Thorough understanding of lead lifecycle management and reporting in Salesforce-based environments.
Experience conducting in-depth analysis to uncover trends, patterns, and insights that guide marketing strategies and decision-making.
Experience with data extraction, manipulation, normalization, and transformation.
Ability to manage project ambiguity, complexity, and interdependencies in a resourceful, organized, and structured way.
Strong communication skills, written and verbal. Preferred Qualifications Bachelor’s degree in a related field or discipline
Additional experience with Looker Studio and Revsure a plus
Experience in B2B, Salesforce, Google Ads or Account-Based Marketing a plus.
Experience working in hyper-growth and scaled tech companies.
A self-starter who desires to discover trends and find actionable information. Travel Required Up to 10% What It’s Like To Work At Rithum When you join Rithum, you can expect to work with smart risk-takers, courageous collaborators, and curious minds. As part of the Rithum team, you are valued, supported, and included. Guided by a transparent culture and accessible, approachable leadership, we offer career opportunities aligned to your ambitions and talents. To ensure work and life balance works for you, we also offer an array of resources to support you and your families, including comprehensive benefits and wellness plans. At Rithum You Will Partner with the leading brands and retailers.
Connect with passionate professionals who will help support your goals.
Participate in an inclusive, welcoming work atmosphere.
Achieve work-life balance through remote-first working conditions, generous time off, and wellness days.
Receive industry-competitive compensation and total rewards benefits. Benefits Medical, dental and vision benefits: Affordable health care plans and company HSA contributions, starting on Day 1
A 6% 401(k) match
Competitive time off package with 20 days of Paid Time Off, 9 Company-Paid holidays, 2 paid floating holidays, 7 paid sick days, 2 Wellness days, and 1 Paid Volunteer Day; at 3 years of service PTO increases to 22 days, and at 5 years it increases to 25 days
12 weeks primary caregiver leave & 4 weeks secondary caregiver leave
Accident, critical illness, and hospital indemnity insurance
Pet insurance
Legal assistance and identity theft insurance plans
Life insurance 2x salary
Access to the Calm app and the Employee Assistance Program
$65/month Remote work stipend for internet
Culture and team-building activities
Tuition assistance
Career development opportunities
Charitable contribution match up to $250 per year Rithum is an equal opportunity employer. We celebrate diversity and are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other protected characteristic. All employment is decided on the basis of qualifications, merit, and business need. We're committed to providing reasonable accommodations in accordance with the law for qualified applicants. If you require assistance during the interview process due to a medical condition or need support accessing our website or completing the application process, please reach out to us by completing the Accommodations Request Form. Your comfort and accessibility are important to us, and we're here to ensure a seamless experience as you explore opportunities with our team.
Seniority level Mid-Senior level
Employment type Full-time
Job function Marketing and Sales
Industries
Software Development #J-18808-Ljbffr

Rithum is the world’s most trusted commerce network, accelerating how brands, suppliers, and retailers work together to deliver seamless e-commerce experiences. We provide an unmatched platform for brands and retailers, enabling them to accelerate growth, optimize operations across channels, scale product offerings and enhance margins.
Today, more than 40,000 companies trust Rithum to grow their business across hundreds of channels, representing over $50 billion in annual GMV. Using our commerce, marketing, and delivery solutions, our customers create optimized consumer shopping journeys from beginning to end.
Overview  As a Senior Growth Marketing Analyst, you are the driving force behind our strategic measurement plans and making pivotal recommendations, shaping the future of our campaigns and business outcomes. You demonstrate understanding of marketing pipelines and have a strong analytical and insightful mindset to construct hypotheses. This is a high-impact role that requires a unique blend of strategic thinking, experimentation, creativity, data-driven decision-making, reporting and collaboration with cross-functional teams.
Responsibilities   Develop a clear and disciplined reporting protocol to ensure that clients are acquired sustainably and profitably. This includes the whole spectrum of “growth health metrics” from forecast development to campaign analysis and optimization, ROI analysis, and first-/last/multi-touch attribution reporting by channel.
Own conversion rate optimization, exploring improvements across the full buying funnel.
Create dashboards/reports via Looker Studio/Salesforce to measure and report on marketing campaigns.
Connect spend and data pipelines from different ad sources like LinkedIn ads, Google ads and 6sense to one summarizing dashboard.
Create and own weekly/monthly/quarterly performance reporting.
Dive deep into the data to form high-conviction hypotheses for testing.
Identify the right mix of marketing channels, activities and programs to support the achievement of monthly and quarterly pipeline goals.
Measure all marketing output, including paid ad programs, events, sponsored content, etc. and ensure that all investments are delivering a desirable ROI.
Synthesize multiple data points to provide actionable insights that lead to iteration of forward-thinking campaigns that capture new audiences and re-engage existing ones.
Forecast, measure, analyze, and report trends on campaign performances.
Leverage insights to drive experiments and growth (website/landing page views, etc.).
Own analytics initiatives to measure the impact of all marketing activity.
Build digestible reports that prove results and surface new insights.
Qualifications   Minimum Qualifications
3+ years of experience in growth marketing or data analytics.
At least 3 years of experience using analytics tools to drive business insights using Excel, Google Analytics and SQL/R/Python.
At least 3 years of experience presenting data findings through visualizations like charts, graphs via Salesforce and BI data analysis tools.
Thorough understanding of lead lifecycle management and reporting in Salesforce-based environments.
Experience conducting in-depth analysis to uncover trends, patterns, and insights that guide marketing strategies and decision-making.
Experience with data extraction, manipulation, normalization, and transformation.
Ability to manage project ambiguity, complexity, and interdependencies in a resourceful, organized, and structured way.
Strong communication skills, written and verbal.
Preferred Qualifications
Bachelor’s degree in a related field or discipline
Additional experience with Looker Studio and Revsure a plus
Experience in B2B, Salesforce, Google Ads or Account-Based Marketing a plus.
Experience working in hyper-growth and scaled tech companies.
A self-starter who desires to discover trends and find actionable information.
Travel Required  Up to 10%
What it’s like to work at Rithum  When you join Rithum, you can expect to work with smart risk-takers, courageous collaborators, and curious minds.
As part of the Rithum team, you are valued, supported, and included. Guided by a transparent culture and accessible, approachable leadership, we offer career opportunities aligned to your ambitions and talents. To ensure work and life balance works for you, we also offer an array of resources to support you and your families, including comprehensive benefits and wellness plans.
At Rithum you will:
Partner with the leading brands and retailers.
Connect with passionate professionals who will help support your goals.
Participate in an inclusive, welcoming work atmosphere.
Achieve work-life balance through remote-first working conditions, generous time off, and wellness days.
Receive industry-competitive compensation and total rewards benefits.
Medical, dental and vision benefits: Affordable health care plans and company HSA contributions, starting on Day 1
A 6% 401(k) match
Competitive time off package with 20 days of Paid Time Off, 9 Company-Paid holidays, 2 paid floating holidays, 7 paid sick days, 2 Wellness days, and 1 Paid Volunteer Day; at 3 years of service PTO increases to 22 days, and at 5 years it increases to 25 days
12 weeks primary caregiver leave & 4 weeks secondary caregiver leave
Accident, critical illness, and hospital indemnity insurance
Legal assistance and identity theft insurance plans
Life insurance 2x salary
Access to the Calm app and the Employee Assistance Program
$65/month Remote work stipend for internet
Culture and team-building activities
Tuition assistance
Charitable contribution match up to $250 per year
Rithum is an equal opportunity employer. We celebrate diversity and are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other protected characteristic. All employment is decided on the basis of qualifications, merit, and business need.
We're committed to providing reasonable accommodations in accordance with the law for qualified applicants. If you require assistance during the interview process due to a medical condition or need support accessing our website or completing the application process, please reach out to us by completing the Accommodations Request Form.
Apply for this job
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