About the Company Home Franchise Concepts is one of the largest franchising systems in the home improvement goods and services space. The Company's brands: Budget Blinds, The Tailored Closet, PremierGarage, AdvantaClean, Lightspeed Restoration, Kitchen Tune-Up, Bath Tune-Up, Two Maids, Aussie Pet Mobile and Concrete Craft are consistently rated at the top of their categories and supported by more than 3,500 franchise territories in the U.S., Canada and Mexico. Home Franchise Concepts is a subsidiary of JM Family Enterprises, a family-owned, professionally managed diversified automotive company. To diversify their portfolio, JM Family acquired Home Franchise Concepts in 2019 as their first non-automotive acquisition. The Company fits JM Family's key investment criteria: asset-light with strong free cash flow characteristics and a track record of growth in an industry with long-term tailwinds. Since the acquisition, the Company has doubled the number of brands under management and is committed to continued, rapid profitable growth. A few of the Company's many Accolades and Awards <ul><li>Entrepreneur's Franchise 500</li><li>Entrepreneur's Franchise 500 Best in Category</li><li>Entrepreneur's Top Low-Cost Franchise</li><li>Entrepreneur's Top New & Emerging Franchises</li><li>Entrepreneur's Top Home-based Franchises</li><li>Entrepreneur's Top 100 Global Franchises</li></ul> The Marketing Analyst will gather, interpret, and use complex data to develop actionable steps that will improve processes and optimize marketing results. Day-to-day, this role will assess company and franchisee needs, receive robust information, and analyze it, looking for telltale trends or areas for improvement. Ultimately, this role will help Home Franchise Concepts ensure we spend our marketing budget efficiently by reporting and informing key stakeholders on trends and the impact it has on the company and franchisees. Essential Job Functions: <ul><li>Collect, summarize, and assess information to measure the effectiveness of each media channel of local, regional, and national impact on franchisee success.</li><li>Develop dashboards that summarize key performance indicators and trends for the brand and its competitors across retailers and channels.</li><li>Report on and provide insights on marketing KPIs such as leads, conversion rates, website traffic, social media engagement and others.</li><li>Implement and QA proper campaign tracking on new and existing initiatives by assigning campaign parameters.</li><li>Pull raw data files from the database, in addition to scrubbing, merging, and uploading data. </li><li>Create ad hoc reports gathering insights from syndicated and secondary data to address specific business questions. </li><li>Communicate with vendors on latest initiatives to help explain trends and identify opportunities for improvement.</li><li>Proactively mine and assess databases to develop storytelling insights to inform stakeholders on business and performance trends, alert of irregularities in the data, and provide recommendations for improvement.</li><li>Develop monthly and quarterly presentations reporting on key insights. </li><li>Measure performance of online and offline campaigns</li><li>Work with pertinent stakeholders to develop attribution modeling. </li><li>Monitor budget distribution and performance of paid ad campaigns in collaboration with marketing team.</li><li>Conduct competitive research and analyze benchmarking data.</li><li>Recommend website and campaign optimizations.</li><li>Research and implement new marketing and reporting tools. </li><li>Stay up to date and gather data on the latest marketing trends.</li><li>Effectively communicate findings to key stakeholders and executive team</li><li>Work closely with sales and marketing teams to identify opportunities.</li></ul> Qualifications: <ul><li>Bachelor's degree in mathematics, Statistics, or equivalent is a must. Must possess strong analytical, statistical, and broad mathematical skills.</li><li>1+ years of experience in a similar role</li><li>Advanced in Microsoft Excel, Google Analytics, and PowerPoint</li><li>Experience in Google Data Studio or other data visualization is preferred.</li><li>Extreme attention to detail, especially when processing data, feedback, and proof-reading. Must be a strong time manager and manage multiple projects simultaneously.</li><li>Must be willing to adapt quickly to changing responsibilities.</li><li>Must be able to communicate with all levels of management (to include Sr. Executives)</li><li>Excellent written and verbal presentation skills</li><li>Display sound judgment; initiative; flexibility; detail-orientation; and problem-solving skills</li><li>Enthusiastic about learning new skills. </li><li>Pay range is estimated at $82,000 to $87,500 annually plus 5% bonus opportunity.</li></ul> To perform this job successfully, an individual must be able to perform each essential job function satisfactorily.The requirements listed above are representative of the knowledge, skill, and/or ability required.Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Description Position at loanDepot loanDepot, America's lender, matches borrowers through technology and high-touch customer care with the credit they need to fuel their lives. While there are many loan-touch career opportunities within loanDepot, we could not take care of our employees, nor our customers, without the amazing support of our corporate teams. From HR & Marketing to Finance & Compliance, #TeamloanDepot is always searching for the best talent out there. With over $100 billion in funded loans since inception, the evolution & enthusiasm is not slowing down anytime soon. Come join us! Position Summary: The Senior Marketing Analyst is a newly created role designed to support marketing campaign management, reporting and analytics needs. The ideal candidate has strong analytical skills, enjoys diving into data, is capable to translate business questions into comprehensive reporting tools and has strong project management skills. We are looking for someone who is passionate about data, very detail-oriented and extremely organized who works well together with various very different groups, whether it's sales or IT, to develop, build, track and report our initiatives. The candidate must be a self-starter, comfortable in the mortgage industry and able to think outside the box. Responsibilities: <ul><li>Support marketing reporting and analytics needs</li><li>Extract, clean and manipulate data from multiple systems for marketing segmentation, recapture, targeting as well as reporting and analysis</li><li>Build and maintain reporting suites and analyses to assist marketing management in day to day campaign management and long-term strategy</li><li>Support Direct Mail and Internal Remarketing campaign management processes</li></ul> Requirements: <ul><li>Experience with online and offline marketing campaigns & performance tracking; previous experience with Direct Mail is a plus</li><li>Experience with one or more marketing channels: direct mail, lead aggregator, digital</li><li>Required expertise in SQL, relational databases, data warehousing, and process automation</li><li>Experience in working with data visualization tools such as Tableau, building complex reports and dashboards for various audiences</li><li>Strong project management skills with ability to handle multiple projects, to bring and keep collaboration teams on schedule</li><li>Alteryx, Phyton, Google Analytics (or equivalent) skills highly desirable.</li><li>Financial services, mortgage, lending industry experience preferred</li><li>3+ years of experience in a Data analyst or marketing analyst position</li><li>Bachelor's Degree in Economics, Computer Science, Business, Finance or any relevant field or study (i.e. equivalent training or certifications).</li></ul> Why work for #teamloanDepot: <ul><li>Aggressive compensation package based on experience and skill set</li><li>Inclusive, diverse and collaborative culture where people from all backgrounds can thrive</li><li>Work with other passionate, purposeful and customer-centric people</li><li>Extensive internal growth and professional development opportunities including tuition reimbursement</li><li>Comprehensive benefits package including Medical/Dental/Vision</li><li>Wellness program to support both mental and physical health</li><li>Generous paid time off for both exempt and non-exempt positions</li></ul> About loanDepot: loanDepot (NYSE: LDI) is a digital commerce company committed to serving its customers throughout the home ownership journey. Since its launch in 2010, loanDepot has revolutionized the mortgage industry with a digital-first approach that makes it easier, faster, and less stressful to purchase or refinance a home. Today, as the nation's second largest non-bank retail mortgage lender, loanDepot enables customers to achieve the American dream of homeownership through a broad suite of lending and real estate services that simplify one of life's most complex transactions. With headquarters in Southern California and offices nationwide, loanDepot is committed to serving the communities in which its team lives and works through a variety of local, regional, and national philanthropic efforts. Base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay for this roles is between $73,000 and $109,000. Your base pay will depend on multiple individualized factors, including your job-related knowledge/skills, qualifications, experience, and market location. We are an equal opportunity employer and value diversity in our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Are you a digital marketing analyst who can build integrated dashboards, turn data into actionable insights, and communicate those insights and recommendations brilliantly through visualization tools like Tableau? Do you enjoy working alongside internal stakeholders in digital acquisition, engagement, and awareness efforts? Would you like to do meaningful work being part of one of the nation’s leading health systems? This is a great role for a digital analyst who would enjoy helping an organization move from single-channel analysis to integrated-channel analysis while being part of a growing team. It is a great role for someone who doesn’t want to just help sell stuff but wants to be part of a truly meaningful mission. Please note that significant analysis experience supporting digital marketing efforts is mandatory. You would spend your time:-Creating dashboards, data visualizations, campaigns, and website performance reports.-Developing and presenting learnings from the analyses, including actionable insights and recommendations to internal stakeholders.-Collecting, organizing, and analyzing customer, campaign, and web behavioral data.-Developing analytics plans to support customer journeys that map out the user's path to conversion.-Recommending and implementing testing strategies, analyzing key metrics, and identifying opportunities for improvement-Developing UTM best practices and assessing UTM strategy to enhance learning. Please note this role requires knowledge of digital marketing channels and five years of experience working in a digital marketing team or supporting a digital marketing team. The role is remote. The successful candidate must be able to travel to Central Virginia one day a month. Mid-Atlantic Region of the East Coast, Virginia, DC, Charlotte, Raleigh, and North Eastern NC are likely the best locations for a candidate. The base salary is between $90K and $1115K depending on experience. Minimum requirements include a Bachelor’s degree and at least 5 years of experience focusing on leveraging digital marketing analytics and insights in support of digital marketing efforts. If you are qualified and interested in learning more about the role, please apply. We look forward to meeting you.

Marketing Analyst Jobs in Irvine, CA

Marketing Analyst Hybrid In Irvine Ca
April 17, 2024

Digital Marketing Analyst
April 5, 2024

Marketing Analyst Sr
April 2, 2024

Marketing Analyst Sr
March 22, 2024

Digital Marketing Analyst Remote Or Hybrid
March 22, 2024

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Marketing Analyst Jobs in Irvine, CA

Marketing Analyst Hybrid In Irvine CaApril 17, 2024

Digital Marketing AnalystApril 5, 2024

Marketing Analyst SrApril 2, 2024

Marketing Analyst SrMarch 22, 2024

Digital Marketing Analyst Remote Or HybridMarch 22, 2024